Can you judge a wine by its label? Yes, in this case, yes. Call me deeply superficial, but this wine from Mallorca matches the quality of the label: smooth dark chocolate, black juicy fruit, mysterious dry garrigue and an unexpected bang of freshness, which I can only guess comes from 50% use of the native grape, Callet, rather than the 40% Cabernet Sauvignon or 10% Merlot.
Who are Vino de la Tierra de Mallorca and what are they doing making great wine with great labels by local artists? Their quirky website tells me the winemaker Francesc Grimalt is known for reviving the use of the local Callet grape and has partnered up with owner Sergio Caballero, a musician and founder of Barcelona’s Sonar Festival of advanced music and multi media arts. 4 kilos refers to the 4 million pesatas used to start up the adventure, which is still a micro-winery and mostly made in the garage. The label is by artist known as Marti. And if you want to know more about the label, here is a coolly bizarre, hypnotic video. The rest of the website is pretty cool, too, with very useful tips on how to remove red wine stains from carpets and ancient wine songs from China translated into Spanish. These guys look like they are having a great time; it makes me want to decamp to Mallorca for the summer and drink more red wine and chill out to some Balearic beats. All because I liked the label.
4Kilos vinícola s.l. 1a.Volta, 168/Puigverd, 07200 Felanitx, Mallorca, Spain
Tasted at Vagabond Wines, 18-22 Vanston Place, London SW6 1AX, £34.95.